Tracking user behavior on your website

Understand how people react to your website, collect visual data, and improve your site’s performance

Learn how a target audience interacts with your website, collect valuable user behavior insights, and optimize your site to drive more conversions. Leverage the power of Creabl user session recording tool to discover how most of the users behave on your website and deliver a better online experience to them.

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What is website behaviour tracking?

Visitor behavior refers to all clicks, scrolling down pages, reading a blog, and more.

They help us understand how the user interacts with a website and allows us to optimize each web page for the desired user action.

In the best scenario, this action implies that the visitor moves to the next stage in a sales funnel and becomes a step closer to completing a conversion.

Website behaviour tracking benefits we offer

You can easily discover what people feel and look for when browsing on your website by watching visitor session recordings. Creabl session replay tool can help you unlock even more amazing benefits of session recording and behavior tracking for your business.

Understand the visitor's intent and emotion

Creabl helps track user behaviour on a website and identify the user’s actual intent and emotions by replaying activity on your website. Learn what people are trying to do on your website. Discover whether your website UX engages visitors or makes them bored. Even though it may seem to be a mythical aim, it is just a step-by-step process that can be implemented with user session recording tools, like Creabl.

Research the user's context

Website visitor session recording can help you get a deep understanding of what products, services, or content are the most interesting to your target audience. These findings allow you to prioritize products in a catalog or efficiently redesign a landing page displaying your services. Let your online customers more easily find what they are looking for on your website.

Increase content performance

Visitor behavior tracking lets you figure out how to increase content performance by breaking it down into categories, sections, sub-pages, and making it easy to consume. You can also explore what types of content perform the best on your website.

Conversion rate optimization

You can see and experience what your potential customers do when trying to complete a conversion on your website. User session recordings can help you research how people go through conversion funnels like adding to cart, checkout, or form submissions. User session replay and behavior tracking tools can provide visual insights that empower your brand to make a customer journey even more exciting than it is now.

Use these insights for other marketing channels

Many marketers use website session recording as a perfect tool for A/B testing. You can also test different on-page elements, such as CTAs, buttons, and marketing messages, to define which of them brings more conversions. These insights allow you not only to optimize your conversion funnels but also to rethink digital marketing on other channels. For example, the same CTAs will likely perform better in social media ads or web advertising banners.

Enjoy the depth of insights you can get with user behavior tracking

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FAQs about visitor recordings

What is a user session (visitor session)?

A user session or a visitor session is the presence of an online visitor with a specific IP address who has not visited your website recently.

Is it easy to get started with session recordings?

It’s even easier than you might expect! Just sign up for a free trial and receive a tracking code. After you place it on your website, Creabl will start collecting user sessions immediately.

How can I use a visitor session recording?

You can use visitor recordings to find our UX design bugs, learn what drives user engagement or frustration on your website, optimize site performance, and increase conversion rates.

Ready to learn your insights?

Replay the full web visitor experience to see what they see